What the Clinton and Trump Campaigns teach us about deliverability

Email Strategy

It’s been just over a year since EEC 2015 and the panel on deliverability during which some of the largest inbox providers gave the audience some valuable insights into their definitions of engagement and how that relates to inbox placement. For those of you who missed that panel and are new to this debate Massimo Arrigoni wrote a very good summary on the Mail Up blog . What excited me most about the information the ... Read more

How to “Sleigh” Your Competitors This Holiday Season

Email Strategy

As the holiday spending frenzy approaches, digital marketers should have a multi-point plan to capitalize on the busiest season of the year. If you don’t, you’re leaving money on the table. Consumers are the most active and spend the most money during the holidays.

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The Friday Pitches: August Edition

Email Buying Guide

Every Friday the members of Only Influencers get to pitch their new products and services. Here is a sample from the last month.

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