How Machine Learning Takes Email Marketing to New Heights

Email Strategy

The possibilities and potential for machine learning never fail to amaze me, whether they could make my personal life easier (now my kitchen appliances can talk to each other, but do I want to know what they're saying about me?) or open up new vistas for email marketers.

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Brexit and Email Marketing

The Email Profession

The UK’s vote to leave the European Union, aka Brexit, came as a shock to many, including a good number who voted for it. In the aftermath many are wondering both what happens now and what the impact will be.

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LiveIntentional Weekly: Why Microsoft Thinks LinkedIn is Worth $26.3B

Email Buying Guide

In a story we’re breaking just now, Microsoft has acquired B2B social platform LinkedIn for the mind-numbing sum of $26.2 billion dollars.

Just to put that in perspective, with 26.2 billion dollars, you could buy the Chicago Cubs…. 26 times. That’s about 2.7 trillion years of losing.

That’s why this week, Only Influencer’s partner LiveIntent is taking a look at what it is about LinkedIn that Microsoft thinks is worth all those dolla-dolla-bills, y’all.

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LiveIntentional Weekly: How to be the ‘Jon Snow’ of Marketers

Email Buying Guide

The Relevancy Group’s “State of Identity Management Report” recently revealed that when it comes to driving actual revenue, deterministic data pays like a Lannister.

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