The Only Influencers Email Marketing Blog

The top thought leaders in email marketing share their insights and thoughts.

Your Email Marketing Battle Plan for 2017

Your Email Marketing Battle Plan for 2017

Last Thursday, people sat down with family and friends to celebrate Thanksgiving and eat their hearts out. Whether the tradition is to eat turkey, tofurkey, or chinese takeout, one things is for certain, most of the people who are busily enjoying a large meal on Thursday are ready to shop on Black Friday and Cyber Monday.  In early October, National Retail Federation released their forecasted numbers for 2016. While the 2015 holiday season didn’t perform as well as estimated, increasing 3.2% over the previous year, they’re forecasting in-store sales to increase 3.6% to $655.8 billion. Moreover, NRF is forecasting non-store (online sales) to increase a whopping 7-10% to as much as $117 billion.

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Three Things Email Marketers Can Learn From the Election

Three Things Email Marketers Can Learn From the Election

The just-concluded Presidential election was – in a word – interesting.

As a marketer, it was fascinating watching two diametrically opposed candidates take each other on. This was not a test where one candidate was just slightly different than the other – it was a case where the candidates could not have been more opposite.

 While you may not be thrilled with the results, there were three key things that all marketers - and especially email marketers - can take away from the drama to make each and every one of their programs be more successful.

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Inbox Army

Inbox Army
Don’t have the staff, time, resources, or expertise to handle your ongoing email marketing campaigns? Consider InboxArmy your elite special force for creating, setting up, and deploying your email marketing campaigns. We’ll get to know you, how you work, what you like (and what you don’t). We’ll do the work for...
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Friday Pitch Day Nov 18th

William McCloskey says:


Influencers,

It is the day again. The day you get to pitch the membership on your latest and greatest innovations.
To pitch: keep all pitches confined to this thread. Please no attachments.
Pitch Away Influencers.
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Unboxing eDataSource: The Tool that Started it All

Last week I had a rare experience of a lifetime: seeing the evolution of an idea I had in my garage 13 years ago fully transformed into a powerful marketing tool used around the world. And for me it was an incredibly humbling experience. Let me explain: 

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