Moderator's Note

New List: In case you missed it, I've started a new list on OI dedicated to Acquisition Strategies and techniques. Only Acquisition ( This email address is being protected from spambots. You need JavaScript enabled to view it. ) is for brand markerters, agencies, and consultants to discuss any and all legal acquisition tactics. I'm looking forward to the discussions.

Meetups

1. Seattle OI Meetup, sponsored by MarketFish, Tuesday April 17th. To RSVP: Go to the OIMeetup.com site.
2. Denver OI Meetup, sponsored by Return Path, Tuesday April 24th. To RSVP: Go to the OIMeetup.com site.
3. Atlanta OI Meetup, sponsored by Brightwave Marketing, Weds May 16th. To RSVP: Go to the OIMeetup.com site.

Hire Me

Erika Roe is currently the Matching Gifts Manager at NC State University where she manages the email program and a $1 million fundraising campaign. After completing her MBA in December, she is currently looking for her next opportunity in Raleigh, NC or Atlanta, GA. Reach out to Erika at This email address is being protected from spambots. You need JavaScript enabled to view it. . Erika recently received her certification in email marketing.

Martin Lieberman sends this: Ater 3+ years as managing editor at Constant Contact, I'm looking for my next challange. Download Martin's resume HERE.

Articles by the Influencers

Jaffer Ali has a new article: The More Things Change...

DJ Waldow has a new blog post:Breaking the Rules: Oops or Intentional

Did you get a new job or promotion? Let me know so I can feature it in the OI Newsletter.

Announcements and Press Releases:

Karen Talavera sends this: The deadline for Email Marketing Mastery, Synchronicity Marketing's private 9-week coaching, education and mastermind program beginning next week, has been extended to April 10. This email performance improvement program is designed for brand marketers' "in-the-trenches" email marketing team members (mostly all of you!) needing ongoing support, advice, and problem-solving for better response, revenue and ROI from the channel. In this inaugural program beginning April 11 - which I'm leading personally – members get exclusive group and individual coaching from me, peer feedback and collaboration on email challenges, and email performance improvement training, all delivered in a small group setting (maximum 12 participants per group) live online. Earlybird rate and all bonuses are still valid through April 10, so if you think this might be for you check out all the details at http://synchronicitymarketing.com/emailmastery. (There's even a money-back guarantee). Marketers (sorry no vendors) can register online there or by contacting me off-list at This email address is being protected from spambots. You need JavaScript enabled to view it. .

Emfluence announces their User Conference will be on May 23rd in Kansas City.

Jordan Cohen sends this: Pontiflex launches self serve mobile signup ad platform: http://pontiflex.com/press/pressreleases/release_20120327.jsf For a limited time, Pontiflex is offering a $75 ad credit towards your first campaign. Sign up at www.adleads.com.

New Influencers

• Tim Bryan, Movable Ink
• Sangita Patel, Experian Australia