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OI Newsletter
This Week: April 4th, 2012

Moderator's Note

EEC Ask the Expert Series: Luke Glasner has put together a series of great videos with Email Marketing experts as part of the EEC's Ask the Expert Youtube page. Here are some featuring Your Truly: 

What is the Future of Email

Do Email Best Practices Exist? Why it Depends 

Is Email Dead

What skills do email marketers need to be successful

Meetups

    1. Seattle OI Meetup, sponsored by MarketFish, Tuesday April 17th. To RSVP: Go to the OIMeetup.com site.
    2. Denver OI Meetup, sponsored by Return Path, Tuesday April 24th. To RSVP: Go to the OIMeetup.com site.
    3. Atlanta OI Meetup, sponsored by Brightwave Marketing, Weds May 16th. To RSVP: Go to the OIMeetup.com site.

Articles by the Influencers

Jim Davidson has a new blog post: Leveraging QR Codes In-Store


Scott Hardigree has a new blog post:Monetizing Email Newsletters: A guide for Bloggers and Niche Publishers


Ben Bloom has a new article:Pinterest: Is it just a passing Fad?


Jesse Noyes has a new blog post:Why Social Shouldn't Scare Email Marketers


Jordie van Rijn has a new a blog post:OMG your RFP is killing me!


David Daniels has a new a article:Email Marketing for Local Business


Loren McDonald has a bunch of articles:

You've Got Mail: From the Republicans
Triggered Messages: A Retail Email Checklist
Exec Says email is 'sexiest' marketing channel
Email Critique: American Airlines AAdvantage Member 25th Anniversary Email


Did you get a new job or promotion? Let me know so I can feature it in the OI Newsletter.

Announcements and Press Releases:

Andrew Kordek sends this: I created a music playlist for email marketers on Spotify. Its called Beats for Email Marketers


Jaffer Ali sends this: PulseTV Experiences 74% Surge in YTD Sales


Lana McGilvray sends this: The DMA just announced its relaunch of the YouTube Education Channel

Loren McDonald sends these items:

Silverpop to Acquire Leading Microsoft Dynamics CRM Marketing Solution CoreMotives
Silverpop Adobe Partner of the Year


New Influencers

      • Mark Kessler, Silverpop AU

job postings

Marketing Campaign Production Manager

Company Name: PGI
location:Atlanta, GA
Job Posted by OI Member Sydney Sullivan


Email Production Specialist

Company Name:HSN
location:Tampa, FL
Job Posted by OI Member Sydney Sullivan. Contact her directly about this position at sydney@s2marketing.com


Product Marketing Director

Company Name:Silverpop
location:Atlanta, GA
Job Posted by OI Member Sydney Sullivan. Contact her directly about this position at sydney@s2marketing.com


Email Marketing & online Fundraising Specialst

Company Name: Merkle
location:Atlanta, GA
Job Posted by OI Member Sydney Sullivan. Contact her directly about this position at sydney@s2marketing.com


Email Marketing Manager

Company Name:Audible UK
location:London, England
Job Posted by OI Member Laura Forer


Email Delivery Analyst

Company Name:WhatCounts
location:Seattle, WA
Job Posted by OI Matt Strzelecki


Director of Deliverability and ISP Relations

Company Name: Ividence
location: San Francisco, CA
Job Posted by OI Member Mary Byrne



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