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Only Influencers. A private, invitation-only network for digital marketers.
OI Newsletter
This Week: May 16th, 2012

Moderator's Note

Influencers: I've been listening to your feedback on the Something to Tweet About feature and have been experimenting with the format. After trying to put all the tweets in one email, some of you complained it was too much in one place to be useful, so I've gone back to splitting them into separate emails for mobile, email and social and breaking them further by the type of article. I hope that makes it more useful and of course, I always love getting your feedback.

REMEMBER: Atlanta Meetup tonight!

And as always: OI grows through your recommendations. If you know anyone you think would benefit from membership, please recommend them. 


  1. Atlanta OI Meetup, sponsored by Brightwave Marketing, Weds May 16th. To RSVP: Go to the site.


David Daniels Interview: All About Email Live: Click HERE

Articles by the Influencers

Karen Talavera wrote a new blog post: Bringing Sexy Back to Email: 3 More Ways to Stand Out in a Crowded Inbox

Loren McDonald has two new blog posts:Beyond the Cart: 5 Process Abandonment Messages to Implement and Is your QR Code landing page mobile and context friendly

Bill McCloskey was interviewed in this article:7 Tips for Effectively managing email lists

Chris Marriott has a new article:Is this the end of email marketing?


Did you get a new job or promotion? Let me know so I can feature it in the OI Newsletter.

New Influencers

  • Rebecca Bondurant, Angie's List
  • Fred Swain, Tafford Uniforms
  • Amanda Hinkle, StrongMail Systems

job postings

Senior Manager, Digital Marketing - Email

Company Name: Safeway Inc
location:Pleasnton, CA
Job Posted by OI Member Nicole Champion

Manager, Digital Marketing - Corporate & eCommerce Email

Company Name: Safeway, Inc
location:Pleasanton, CA
Job Posted by OI Member Nicole Champion

Senior Email Marketing Manager

Company Name: DoubleDown Interactive
location:Seattle, WA
Job Posted by OI Member Nicholas Einstein


Company Name: Swizzle
location:New York, NY
Job Posted by OI Member MaryAnn Bekkedahl


Company Name: FreshAddress
location:Newton, MA
Job Posted by OI Member Bill Kaplan

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