Unboxing: OneSpot InBox

onespot-log_20180328-164243_1

Personalization has been a common term in the email industry for years. The theory is that if you customize and personalize an email message, the recipient is much more likely to engage with the content, more likely to open, and more likely to click through. The problem is that different people have different ideas what personalization means.

Continue reading
854 Hits
0 Comments

Unboxing: Ongage

In today’s Unboxing article we look at Ongage, a seven year old profitable email marketing technology company based in Israel with corporate offices in New York City. Ongage has carved out a very unique niche for themselves in the email technology universe as an independent front end for ESP’s and SMTP’s with their sweet spot being the SMTP/MTA world which often lacks a front end of their own. It also allows you to integrate multiple SMTP’s into a single common interface. Let’s open it up and look under the hood, starting with the list of recommended vendors that Ongage has integrated with: 

Continue reading
1155 Hits
0 Comments

Unboxing: Movable Ink

movableink_806489

For our first Unboxing article of 2018, we are going to examine dynamically generated content creation in email developed by Movable Ink. Look for a new Unboxing article each month. 

Continue reading
2779 Hits
0 Comments

The Best of the Friday Pitches: August, 2017 Edition

Every Friday, the OI members get to pitch the Membership on their latest tools and services. This is the August Edition. Dela Quist Says: Many of you will already be familiar with the  Touchstone  testing platform for subject lines and will be interested to hear that we have also developed...
Continue reading
1390 Hits
0 Comments

Exclusive First Look: Unboxing eDataSource's Delivery Index

Exclusive First Look: Unboxing eDataSource's Delivery Index

Today we are excited to give you an Only Influencers EXCLUSIVE: the first look at eDataSource’s Delivery Index tool which is launching this week. Delivery Index is similar to products such as Return Path’s excellent Sender Score tool, which has been an industry standard for many years. I sat down this week with eDataSource CEO, G.B. Heidarsson who gave me a pre-launch walkthrough of the product.

Continue reading
1379 Hits
0 Comments

The Best of the Friday Pitches: June Edition

The Best of the Friday Pitches: June Edition

Each week, the Only Influencers members get to pitch the membership on their latest and greatest tools, services, and studies. Here is the June edition of the Best of the Friday Pitches:

Continue reading
1397 Hits
0 Comments

Are Chatbots the Future of Email? Unboxing Personic

Are Chatbots the Future of Email? Unboxing Personic

What if you could guarantee that you would have 100% deliverability and 3x the open rate for your email marketing programs? That is the promise of some new technology being developed to help marketers deliver the content of their emails in the format preferred by a large segment of the population: chatbots. 

Continue reading
1863 Hits
0 Comments

Latest Email Innovations: May 2017

Latest Email Innovations: May 2017

Every Friday, the OI Membership gets to pitch the community on their latest and greatest innovations. Here is the latest set of innovations: 

Continue reading
991 Hits
0 Comments

Best Email Marketing Pitches of the Week

Every Friday, Members of Only Influencers get to pitch their latest tools and products to the OI membership. Here are this week's best pitches: 

Continue reading
1818 Hits
0 Comments

This Week's Best Email Marketing Pitches: Feb 3rd, 2017

This Week's Best Email Marketing Pitches: Feb 3rd, 2017

Every Friday the Only Influencers members gets to pitch the membership on their latest tools and services. These are the Best of the Week; 

Continue reading
1531 Hits
0 Comments

Friday Pitch Day, Jan 27th, 2017: Reply Monitor

Friday Pitch Day, Jan 27th, 2017: Reply Monitor
Chris Arrendale says: Inbox Pros now offers a way for email marketing departments to no longer worry about monitoring email campaign replies, using our new service Reply Monitor: What are email marketing replies? When sending marketing emails, it is expected to receive replies such as, unsubscribe requests, out-of-office replies, an...
Continue reading
1728 Hits
0 Comments

The Friday Pitch: January 20th, 2017

The Friday Pitch: January 20th, 2017

Every Friday, members of Only Influencers gets to pitch their products and services to the membership. Here are the best pitches from Jan 20th:

Continue reading
1192 Hits
0 Comments

Friday Pitches: December 16th, 2016

Every Friday, the OI membership gets to pitch the membership on their latest tools and services. Here are last Friday's pitches: 

Continue reading
1405 Hits
0 Comments

Friday Pitches: December 9th, 2016

Every Friday, the Only Influencers membership gets to pitch their latest product and service. Here is last week's winners:

Continue reading
1256 Hits
0 Comments

Friday Pitch Day: The Latest Email Innovations, Dec 2nd, 2016

Every Friday the OI membership gets to pitch their latest tools and services:

Continue reading
1590 Hits
0 Comments

Friday Pitch Day Nov 18th

William McCloskey says:


Influencers,

It is the day again. The day you get to pitch the membership on your latest and greatest innovations.
To pitch: keep all pitches confined to this thread. Please no attachments.
Pitch Away Influencers.
Continue reading
1016 Hits
0 Comments

Unboxing eDataSource: The Tool that Started it All

Last week I had a rare experience of a lifetime: seeing the evolution of an idea I had in my garage 13 years ago fully transformed into a powerful marketing tool used around the world. And for me it was an incredibly humbling experience. Let me explain: 

Continue reading
2078 Hits
0 Comments

The Best of the Friday Email Pitches: November Edition

Every Friday, the members of Only Influencers get to pitch their latest tools and services. Below is the best pitches from the last month: 

Continue reading
1056 Hits
0 Comments

The Friday Pitches: August Edition

The Friday Pitches: August Edition

Every Friday the members of Only Influencers get to pitch their new products and services. Here is a sample from the last month.

Continue reading
2232 Hits
0 Comments

Latest Email Innovations: July Edition

Every Friday, Email Vendors get to pitch the OI membership on their latest tool or service. Below is the best pitches for the last 30 days:

Continue reading
1573 Hits
0 Comments
Subscribe to the Only Influencers Newsletter
  • Email Marketing News
  • Latest Email Tool Reviews
  • Email Marketing Jobs
  • Top Email Thought Leaders