Tim Watson

Tim Watson

Founder at Zettasphere - delivering email marketing expertise proven to work. Bounemouth
 
Founder at Zettasphere - delivering email marketing expertise proven to work. Bounemouth
  • Basic Information

  • Website
    http://www.zettasphere.com/
  • About me
    Founder at Zettasphere - delivering email marketing expertise proven to work.
  • Background
    Email Marketing is my passion. With over 8 years experience focused just on email I've the knowledge to improve your email strategy and campaign results. Whether through strategic consultancy or training and workshops.

    I chair the DMA Email Best Practice hub, responsible for whitepapers and best practice publications. As well as speak at public events and blog regularly on trends and what's working in email.

    Skill areas
    * Email marketing strategy
    * Email training and workshops
    * Email integration in marketing mix
    * Campaign management
    * List growth
    * Lifecycle and segmentation
    * Making emails relevant
    * Triggered and bulk campaigns
    * Email design and copy
    * Marketing measurement and evaluation
    * ESP Vendor selection

    Specialties:email marketing, landing pages, web analytics, social media, marketing technology, email marketing training, public speaking, team building, team management