How to resolve AdBlock issue? Most Popular OI Blog Posts: 2023 Edition (Part 1 of 2)
We had so many GREAT blog posts this year that I decided instead of recognizing just the top 10, we would recognize the top 20! We are unique in that we publish perspectives from all segments of the industry:
- Recognized industry experts as well as those new to the industry
- Brand-side marketers, vendors, consultants, and agency professionals
- Strategists, Tacticians, Deliverability Experts, Creatives, Copywriters, Coders, and everyone in between.
Only Influencers is a membership organization – anyone working in the email industry is not just invited but encouraged to join. Our members:
> Freely share their knowledge of the strategies and tactics that make email marketing programs successful in a variety of ways:
- in this blog, which is open to all in the industry
- in industry webinars, which are open to all in the industry
- at our annual conference, which is open to all in the industry
- on the OI-members-only email discussion list,
- in our weekly OI-members-only live Zoom discussions, which are ground zero for the latest on industry happenings
> Actively support those who are new to industry, especially those who are OI members
> Volunteer their time to help all those working in the email industry do their jobs better and more efficiently, while increasing their marketable skills
I am proud and grateful to be part of this organization and to count myself as one of our 26 blog contributors. In 2023 we published more than 75 blog posts which garnered more than 90,000 views.
And without further ado… here is the start of our top 20 list for 2023.
|
Rank based on Views |
Blog Post Title |
Author |
Author's Role and Organization |
Month (2023) |
|
20 |
Komal Helyer |
Fractional CMO |
April |
|
|
19 |
CRM vs. Email Marketing: How CRM techniques can help us think differently about email |
Sean Duffy |
Founder and Consultant, Segmentum |
February |
|
18 |
Nick Crawford |
Owner & Principal Consultant, Twist Consultancy Ltd. |
January |
|
|
17 |
Ivan Ilin |
CEO, EmailSoldiers |
March |
|
|
16 |
Ryan Phelan |
CEO, RPEOrigin |
November |
|
|
15 |
Christopher Marriott |
President & Founder, Email Connect LLC |
July |
|
|
14 |
Jeanne Jennings |
Email Marketing Strategy: Consultant, Trainer, Speaker and Published Author, Email Optimization Shop |
March |
|
|
13 |
Jennifer Nespola Lantz |
VP of Industry Relations and Deliverability, Kickbox |
January |
|
|
12 |
Mark Morin |
President, Strategies Marketing Relationnel |
January |
|
|
11 |
Doug Morneau |
Investor, Author, Podcast Host, Speaker |
April |
This is your chance – to check out blog posts you missed and revisit those you read to reinforce the learnings. I’ll be back next week with the top 10 blog posts of 2023.
In the meantime, enjoy! And if you find these blog posts valuable, this is your sign to join Only Influencers! Just $200 per year, incredible networking, learning, and opportunities to get involved.
Be safe, stay well,
jj
Photo by Paula Vermeulen on Unsplash
About the author
Jeanne Jennings is a recognized expert in the email marketing industry and a consultant who helps medium- to enterprise-sized organizations make their email marketing efforts more effective and more profitable.
She is Founder and Chief Strategist at Email Optimization Shop, a boutique consultancy focused on optimizing bottom-line email marketing performance with strategic testing.
She is also General Manager of the Only Influencers community of email marketing professionals and Chair of the annual Email Innovations Summit in Las Vegas.
Her client list includes B2B, B2C, government and non-profit clients including AARP, Capital One, Consumer Reports, Hasbro, Museum of Science: Boston, National Education Association (NEA), New York Times, UPS, US General Services Administration (GSA), and Verizon.
Jeanne is an adjunct professor at Georgetown University, teaching digital marketing to students earning their Masters in Integrated Marketing Communications from the School of Continuing Studies. She also leads industry as well as private workshops on email marketing topics.
Her book, The Email Marketing Kit: The Ultimate Email Marketer’s Bible, was published by SitePoint; she is a regular contributor to her own Email Optimization Shop blog as well as the Only Influencers blog.
Jeanne is based in Washington, DC, she earned her MBA from Georgetown University (Hoya Saxa!), and she is an avid hockey fan (Let’s Go Caps!).