amithAmith Nagarajan is the founder of rasa.io - software that makes it easy for any business to send a great newsletter using AI.

Amith has successfully started and scaled a number of technology companies over the past 3 decades. He is an entrepreneur who believes in the principles of Conscious Capitalism. Amith founded rasa.io to partner with brands to better inform the world using conscious business practices and cutting edge technology. Now, alongside the team at rasa.io, Amith works on developing AI to drive meaningful daily engagement between brands and their audiences via personalized email newsletters. For many years Amith has also been an active early stage investor in technology companies.

12 Tips We Wish We Read Before Launching Our Last Email Campaign

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What takes a marketing email from good to great? Successful email marketers tend to agree on a few things. For one, great emails read like a note you would jot down to a friend—sincere and conversational. They are short rather than long. They are also punchy and direct. There’s no single...
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4 Simple Rules Successful Newsletters Follow for Loyal Readership

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Your list of email addresses could be your company's more valuable asset becaue it's the only following you truly own. Facebook, Instagram, Twitter, and the rest of the gaggle dictate who sees what and when. Your list of email addresses will always belong to you. Better yet, you control exactly what...
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