People base their decisions on the wisdom of the crowd and their peers. Online 61% of customers read reviews before making a purchase decision. Think about how you choose a restaurant, you go into the one that's busy, not empty, as you think the food must be better. Social proof drives sales in the same way. Social proof is important.
We now provide automatic daily or weekly emails.
This allows online retailers to increase their email send frequency and make more revenue, without doing more work to setup email campaigns manually.
A comendium of articles on changing or replacing your Email Service Provider
At AudiencePoint we have been doing some really interesting things with the Welcome/New Customer/Onboarding Series of emails. We just finished the write up on one of these series based emails.
Taxi for Email from Action Rocket calls itself an Enterprise Level Email Content Management system and is designed to streamline design and workflow processes allowing coders, designers, editors and copywriters to work more efficiently while cutting down on iterative testing and saving man hours and cost.
We've added Social Proof for Web and Email Campaigns.
This allows online retailers to easily share with shoppers real-time statistics, showing what products and services have been recently viewed and/or purchased. For example "28 others are viewing this hotel right now!" or "7 recently bought!".
Greetings from the folks at Litmus!
We're thrilled to announce the release ofInstant Previews and Checklist.
I would like to announce the launch of a new seasonal case study by Alchemy Worx and promote our new “off the shelf” automated campaigns aimed at anyone who would like to implement a seasonal campaign, but is short on either inspiration, resource or constrained by internal lead times.
All right, Influencers...here we go. From the great minds at Maropost!
This week, Facebook released lead ads, allowing advertisers to add users to their email database with only two clicks. Maropost is one of six companies in the world who were part of the initial integration launch - we're calling our integration Maropost Leads.
Good morning, everyone. Very excited to introduce Wylei's core machine learning-driven A/B testing product to the group. Would love to connect off list with anyone who has any feedback or wants to learn more.
I am very proud to finally be able to reveal what we have been working on since Feb. of this year. Bruno Florence, Torsten Schwarz, Gabriele Braun and I created something I think unseen in our market, quite EPIC. Below more details and some stats, if you have any questions, or like to know more, feel free to shoot me an email email@example.com.
Email is central to many companies, so transitioning to a new email service provider (ESP) is a large project that will touch many departments at the company. This is Part II of a guide of how to change ESPs, from beginning to end, from the perspective of a brand-side marketer who was heavily involved in managing one ESP change and lightly involved in another.
I'm very pleased to announce that SuretyMail has rolled our instant help service; this is a service for email senders who are having a delivery problem with which they want help, but who are not certified through us (our certification customers of course get this sort of help included with the cost of certification). Through SuretyMail's instant delivery help service, anyone can get immediate help with any deliverability problem they may be having.
I've been dying to talk about the new Automation feature in Goolara Symphonie. Drip campaigns, shopping cart abandonments, lifecycle marketing, on-boarding programs are remarkably easy to create with this feature. It works with API and also with our Custom Tables feature if you need to create email workflows based on offline events (in-store sales, trade shows, webinars, etc.).
Today I want to pitch to you a non-email (gasp!) bit of dotmailer, our new channel extension feature.
If you’re a marketer heavily dependent on display ads for revenue, site traffic isn’t just important – it’s everything. Many companies today rely heavily on social media to drive that traffic, and if that’s you, we ask: